Business

Copyright Fabrics - The Provocative Derivative

Copyright Fabrics - The Provocative Derivative

I apologise in advance for the length of this article. I can only assume that you are here because you would like to know more about Copyrighted f...
The food imitation and the law - What is it and how does it affect your craft business?

The food imitation and the law - What is it and how does it affect your craft business?

What is food imitation? There are three UK and EU laws that cover the production and sale of “imitation foods”. Food Imitations (Safety) Regulatio...
What's in a name? Creating an awesome business name your customers want to buy from

What's in a name? Creating an awesome business name your customers want to buy from

When you are designing your logo you will not have the brand pushing power to be able to get away with using an abstract name. Don't even go there...
Time to give up? How taking a break can help your craft business grow

Time to give up? How taking a break can help your craft business grow

You should probably just give up.... Did that statement surprise you? If it did I bet its only because your hearing it from someone else, when y...
How to get a Booker card for your craft business

How to get a Booker card for your craft business

5kg bags of Dolly Mixtures for sweet jars. Kegs of beer for that special product launch and cut price duct tape for when your husband complains a...
Copyright - Protecting yourself and your craft business

Copyright - Protecting yourself and your craft business

Social media as well as other online selling platforms make it easier than ever to get your products out there. The exposure that pages like Etsy ...
That's a Wrap! - Protecting your crafts in transit

That's a Wrap! - Protecting your crafts in transit

We all work hard on our crafts. It is unfortunate therefore that so often the postal and courier services that we are so dependant on, fail to hand...
What does your brand say about you (and your Squirmlets) behind your back?

What does your brand say about you (and your Squirmlets) behind your back?

Victoria Reece-Heal from DHBS Marketing is here to help us understand how a little brand awareness can help improve your business image within th...
Improve the effectiveness of your boosted posts on Facebook with audience awareness

Improve the effectiveness of your boosted posts on Facebook with audience awareness

This is an article for all those of you who would like to use the Facebook "boost" feature. If you are struggling with your post reach and haven...
Increase Reach on Your Facebook Page - FOR FREE

Increase Reach on Your Facebook Page - FOR FREE

  Social media had become a game changer. 15 years ago if you wanted to promote your craft business your options were things like; advertise in ...
What a load of Blog!   How blogging can help your business identity.

What a load of Blog! How blogging can help your business identity.

Newsflash! Tesco is blogging about 5 things you can do with a pineapple...... OK I'm not sure if they actually are, but its the sort of thing that...
Branded Fabrics - The Great Copyright Debate

Branded Fabrics - The Great Copyright Debate

Ok, I know this post is probably going to make you either love me or hate me. The topic of copyright legislation surrounding fabrics and papers has...